Wednesday, 27 February 2013

Free Demo Session for Digital Marketing Training (SEO+SEM+SMO) on 02-03-2013 in Kothrud, Pune.

The modern world is the era of digital marketing. The digital marketing program cannot be concluded in these two words. It is a realm of different technologies and strategies such as Web design, advanced Search engine optimization, pay per click advertising, web analytics, social media optimization and so on. Our digital marketing training includes all these programs.

Wednesday, 13 February 2013

SEO Company in Pune for Affordable SEO Services in Pune


Pune, a fast growing city, is home to many businesses, some new and some established long before. All these companies are looking for opportunities to expand their market and are trying various marketing and promotional strategies to reach to their customers. Internet marketing is one such way, which is economical, effective, and has higher precision. However, an important part of online marketing is search engine optimization of your business website or webpage. There are many SEO companies in Pune, and even individual freelance SEO professionals, who specialize in such activities, and can help businesses, meet their strategies requirements.

However, before selecting any SEO company, it is always recommended to check on the background of the company too, to ascertain the originality and professional efficacy. This is because; the growing demand for SEO services is driving more and more people in the field who may not have the necessary expertise or experience. The best way is to hire a SEO professional or ask an in-house professional to review their work and claims. However, before moving on with the work for SEO, ensure that all other primary is completed. This would include, website design, registration, web content preparation, and so on. If you are starting from the scratch, it is always better to look for SEO companies or website design companies, which provide an all inclusive service package.

Other things to look in, before finalizing on any one specific SEO company in Pune to whom you wish to give out the project, is to confirm the time duration, and maintenance or review services. One should also confirm the credibility of the SEO expert working on the project, and if possible, try to look on sample works.

Services by SEO Company in Pune
The common services provided by SEO companies, include –
·         SEO consultation
·         SMO (Social media optimization)
·         Digital marketing
·         SEM (Search engine marketing)
·         Internet marketing
·         Email marketing
·         Website design, development, and optimization
·         ERP (enterprise resource planning)
·         Domain registration

The SEO services include –
·         On-page and/or off-page optimization
·         Blog marketing
·         Article marketing
·         RSS feed
·         Social bookmarking
·         Forum
·         Social networking
·         PR (Press release) marketing
·         Pay per click marketing
·         Google AdSense
·         Image optimization

Also, one should check on the software platform these companies have expertise on. The various platforms include - .net; SQL; Html; css, wordpress, php, oracle, vb, ajax, and others. A look at clients of the company will further help in selecting the best SEO company in Pune.

Thursday, 7 February 2013

Software Testing Training In Pune...


Optimized Infotech Software Testing  Training
If you want to Learn and make a career in Software Testing then, you should attend Optimized InfoTech Software Testing Training. This course will introduce you to the new world of software Testing , with all the concepts and Techniques used in software testing, and Equip you to be a better software Test Engineer , ready to take on any Challenges in the area of Software Testing. This course will also take a cursory look at the Automation and QTP –Automation Tool and Test management Tool like Quality center.

Software Testing:
Duration 40 Hours
 Software Testing:


·         Fundamentals Of Testing.
-Why Testing is Necessary.
-What is Software Testing.
-Definitions and Terminology.
-Testing Principles.
-Common Problems in SDLC.
-Skills Required for  Testing.
-Economics of Testing.
-STLC.
-Entry/Exit  Criteria in Testing.
·         Software Development Life Cycle.(SDLC)
-SDLC
-SDLC Stages.
-PDCA cycle
-Software Process
Models(WaterFall/Prototype/Increamental/RAD/Spiral/V-shaped/Agile etc)
           -Advantages/Dis advantages of Each


·         Quality
-What is Qualty.
-Quality Views.
-Quality Means.
-Quality Productivity.
-Software Quality.
-What is QC(Quality Control)
-What is QA(Quality Assurance).
-QA vs  Qc.

·         Verification and Validation.
-Verification and Validations.(V&V)
-Verification.
-Types of review
-Walkthrough.
-Inspection.
-Review
-benefits of Reviews.
- validation
-Types of Testing.
-Unit Testing/Integration /System /UI/Usablity/Functional/Manual /Non-Functional/Recovery/Compatibility/Configuration/Installation/Performance..etc.
-Smoke Vs Sanity.
-UAT
            -Alpha Vs Beta Testing


·          Black Box vs White Box Techniques.
-Test Methods.
-Black Box Testing (BBT).
-Test  case design Method.(EP/BVA/Error Guessing/UC based/Cause-effect).
-Disadvantages of BBT.
-White Box testing(WBT).
-Statement Coverage/Branch Coverage/Condition coverage.
-Cyclomatic complexity,
-Advantages/Disadvantages of WBT.

·         Test Plan
-Test Plan.
-Preparing a Test Plan.
-Test Plan Template.
-Test scope.
-Item Pass/Fail criteria.
-Suspension/Resumption criteria.
-Test deliverables.
-Staffing and Training needs.
-Schedule/milestones.
-Risks.


·         Test cases.
-Test cases.
-Characteristics of good TC.
-Issues To be considered.
-Structure of TC.
-TC template.
-TC Review
-Review Process.
-TC Execution.

·         Defect Life Cycle.
-What is defect?
-Error –fault-failure.
-Who can report a Defect.
-Priority & severity with examples.
-Defect Report format and content.
-Defect management.
 -Defect submission.
-defect Life cycle.
-Defect density.
-Types of defects.



·          Risk Analysis.
-What is Risk.
-Risk Analysis.
-What risk analysis can do?
-Risk Ranking and Objective.
-Risk Management.
-Risk assessment.
-Risk Mitigation.
-Risk Response.
-Risk Report and Analysis.
 -Risk Mitgation Graph.
·         SCM(Software configuration Mgmt)
-What is CM?
-Why we need CM?
-What does SCM do/
-VCS.
-Version Management Tools.
-Examples and Role.



·         Traceability Matrix.
-What is TM?
-Purpose.
·         Incident Management.
-Incident Management.
-Incidents.
-Incident Lifecycle.
     

·         Web Testing and UI testing.
-Checklist Web testing.
-Checklist for UI testing.
-Functionality Testing.
-Performance Testing.
-usability testing.
-security Testing.
·         Next step:Automation
-Automation.
-Disadvantages of Manual.
-Why Automation Testing.
-benefits of Automation Testing.
-What to Automate.
-When to Automate.
-Selection of Tools.
-Various Tools available.
-Overview of QTP and QC.

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Google Launches AdWords Enhanced Campaigns To Reach More Mobile Users


The goal is to make it easier for advertisers to target searchers on all sorts of devices. In short, too many advertisers only focus on desktop users but mobile search is growing.
Google is trying to make it easier for advertisers to create ads and target those ads for mobile and desktop users. Google wants ads in more places, and by making it easier for advertisers to target these devices, Google hopes to achieve just that.

Monday, 4 February 2013

Life Insurance Agency in California...


It is not a very pleasant idea to think of losing someone special to you but when such unfortunate incidents happen things are not same any more. Heaven forbid if something happens to you, would you like your child or spouse to work hard for the rest of their life.  In today’s world it is very difficult to manage house hold expenses and other things when either of the spouses is not working or met with an unfortunate incident.

Most people who have gone through this situation or are still in this situation they have a hard tom working to earn a decent living. They end up working two jobs which is even more exhausting.

Life insurance agency in California suggests a very simple solution to such unfortunate incidents in life. They offer such amazing insurance plans which will bring a sense of relief for the everyone.

There are various plans that a life insurance agency in California offers. They will guide you how to help your family get out of the uncertainty of such financial crises. You just have to register with a life insurance agency in California and with just paying few amount monthly, you will get huge amount of return in case of any unfortunate incident.

There are various plans and one of them will surely suit you. The amount of return will depend on the premium amount that you will be paying per month. The best part of such insurance is that you can have number of nominees who are eligible to get the amount of insurance when the situation arrives to claim for the same.

The life insurance agents in California are very warm and friendly. They will guide you for every little doubt that you have. They will help you understand the terms and conditions of insurance in simple language so that you can have a complete knowledge of what you are doing.

The life insurance agency has a plan for everyone. Irrespective of the earnings of a person, everyone can have an insurance to secure the future of his/her family or loved ones. This reliefs many people who think that having insurance is a matter or expense.

Life insurance agency in California  has brought smiles to millions and you must not wait to get relief of your future tensions and worries. Life insurance agency in California is here to help you out and provide you a solution for everything.

Sunday, 3 February 2013

Life Insurance Agency in Orange County


Life insurance is something that most people in roll in, as it offers a guarantee for safe returns in case of any unfortunate incidents. One must always get into a life insurance when they are young as it will give them many benefits. Life insurance agency helps you provide customized insurance policies to meet specific necessities of customers.

When one gets into life insurance at a very young age, the premium is very low. So people save money this way. So there is no use waiting for hairs to turn gray and then getting into life insurance. Most importantly life insurance provides you safety from all kinds of miss-fortunate incident. No one can guarantee when bad luck will strike you so it better to get into life insurance as soon as possible.

Getting into life insurance is a mature decision. It shows that you care for your family and that you are always there to protect them even when you are no longer in this world. A life insurance will save you from the burden of many unfortunate things like saving your house, securing for your child’s future etc.

There are various things that life insurance in Orange County takes into consideration. The first thing is if the person applying for the insurance is healthy and lives a normal life style then the amount of premium will go down. On the other hand if the person is living an unhealthy life style then the amount of premium will be high.

Then before getting into life insurance in Orange County a proper medical checkup is done. This medical checkup tells a lot about the health of the person. If the person is having a history of illness or suffering from any heredity problem then it is quite possible that the premium amount will go high up.

Ife insurance in Orange County also provides a proper counseling where people are taught that a life insurance has to be a part of every house hold budget. This will not only secure a person as well as his family’s future but will also provide financial help in case of need.

Life insurance agencies in Orange County charge premiums depending on the amount of insurance. If there are more amounts for insurance then the premium amount will also increase. Similarly if the amount of insurance is low, so will be the premium amount. However life insurance in Orange County is a great way to secure the future of a person and every one must go for it.